meet lucy
Built by a founder who's been there
fluxfutures exists because this is the support I wish I’d had as a first-time founder.
When you have ambition and momentum, the hardest part is not effort. It's focus.
I help founders fast track learning, avoid costly missteps, and build a business that performs without burning them out.
Built by a founder who understands the operational reality of scaling
fluxfutures exists because this is the support I wish I’d had as a founder.
When a business grows quickly, demand can outpace the systems around it. Having built and scaled operations myself, I now help founders bring proven ways of working into their business earlier so growth is supported by stronger foundations.
About Lucy
Founder experience
Lucy founded Seen Studios and built the operational foundations that enabled rapid growth, scaling the business from £450K to £4.5M in just 18 months.
Operational excellence
Designing operating models for organisations including Nike and Takeda, Lucy builds playbooks, processes,and systems that enable teams to deliver more with fewer resources.
Practical implementation
Lucy turns operational best practice into simple ways of working teams can adopt quickly, unlocking efficiency, reducing founder pressure, and delivering measurable results.
How Lucy works
Known for working quickly and communicating clearly, Lucy brings focus and precision to operations, helping founders strengthen the business without adding unnecessary complexity.
Bally retail design. Produced by Seen Studios
Google x Selfridges. Designed and produced by Seen Studios.
WHY I DO THIS
Founders become the bottleneck when everything lives in their head.
I help build scaleable operations that unlock growth and profit.
Bally retail design. Produced by Seen Studios
London Fashion Week. Consumer insight workshop for brand owners.
Google x Selfridges. Designed and produced by Seen Studios.
London Fashion Week.
Consumer insight workshop for brand owners.
London Fashion Week. Consumer insight workshop for brand owners.
“Lucy is an experienced director and strategist whose work is characterised by detailed consideration of stakeholders, creativity and innovation. Lucy delivers a very high level of professionalism, competency and leverage of relevant solutions to challenges to deliver success.”
Peter Childs, Dyson School of Design Engineering
“fluxfutures support has been invaluable in helping us scale. Lucy’s ability to implement the right systems and keep me on track has been key to our success.”
Eitan Senerman, Spatial Innovation Lab
"Everything we’ve done, the order, the timings have been great. All sessions have been brilliant, couldn’t fault it.
The next board meeting is going to be about sharing all the work we’ve done - the vision and plans."
Chloe Mullen, Co-founder, Jorum Studio
"The process was incredibly valuable - it forced us to produce outputs, review them, and have a clear direction, even if imperfect. It gave us momentum, and provided a clearly defined path of what to do and when."
Sebastian Albagli Link Founder, Majoriti
What others say about Lucy
“Lucy is an experienced director and strategist whose work is characterised by detailed consideration of stakeholders, creativity and innovation. Lucy delivers a very high level of professionalism, competency and leverage of relevant solutions to challenges to deliver success.”
Peter Childs, Dyson School of Design Engineering
“fluxfutures support has been invaluable in helping us scale. Lucy’s ability to implement the right systems and keep me on track has been key to our success.”
Eitan Senerman, Spatial Innovation Lab
"Everything we’ve done, the order, the timings have been great. All sessions have been brilliant, couldn’t fault it.
The next board meeting is going to be about sharing all the work we’ve done - the vision and plans."
Chloe Mullen Co-founder, Jorum Studio
"The process was incredibly valuable - it forced us to produce outputs, review them, and have a clear direction, even if imperfect. It gave us momentum, and provided a clearly defined path of what to do and when."
Sebastian Albagli Link Founder, Majoriti